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The Hutschenreuther annual edition for 2018 draws on a 40-year tradition of collectibles. The new collection, which centres around the Hutschenreuther Christmas bell, tells stories about wintertime and looking forward to Christmas. The festive scenes feature groups of children ice skating, sledging or skiing together, brimming with excitement about the gifts. These scenes are framed by snowy winter landscapes and golden stars.
With magical attention to detail, the new »Winterpleasures« collection tells of the anticipation of Christmas: children meeting at the village pond for skate, toboggan and ski. Each individual piece in the collection tells of the fun and cosiness that Advent can bring and awakens a nostalgic, childlike anticipation of Christmas.
Renáta was born 1964 in Prag. After finishing school, she studied illustration at the Academy of Arts, Architecture & Design in Prague. Since 1998 she has been illustrating and writing books for children and young people. To date, almost 50 titles have been published around the world. Her illustrations have already been shown at many exhibitions and have won various national and international prizes and awards.
What do we love about winter? A home that is a lovely, cozy place of retreat. Candlelight, a warm drink, biscuits and gingerbread. What better way to create this atmosphere than with the idyllic country look of the new “Cozy Winter” Christmas collection? The friendly tartan pattern in the traditional Christmas colours of red and green ties in perfectly with the detailed bird illustrations. The combination of red ribbons with wintry berries and twigs will add a touch of nature’s charm to any festive interior.
The 20-year-old porcelain painter Carolus Magnus Hutschenreuther laid the foundation for the first private porcelain factory in north-east Bavaria in 1814. Pipe bowls, handleless, richly ornamented cups, but also fruit dishes and dessert plates were some of the hot sellers of that initial period. Since then, Hutschenreuther has emerged as a stylish brand for enjoyable living and ingenious gift ideas. Today, we associate the traditional brand Hutschenreuther with the “Blue Onion” pattern and the timeless “Maria Theresia” design every bit as with the limited article collections – the limited Hutschenreuther Christmas bell, for example, is an inherent part of the Christmas festivities for many people.
Whether spring, summer, autumn or winter, a number of service concepts, seasonal gift ideas and successful article collections kindle the desire for more. This is why Hutschenreuther shows itself in a contemporary modern light in 2014. New collections and a new lion underscore the current look without sacrificing consistency and tradition. Classics like the Maria Theresia design are experiencing a renaissance with new patterns, and gift ideas such as vases, bowls, boxes and figurative decoration articles form a significant part of the Hutschenreuther collections, too.